The spectacularization of National Identities in Olympic Games Opening Ceremonies

Authors

  • Bruno de Oliveira da Silva Universidade do Vale do Itajaí (Univali), Itajaí, Santa Catarina, Brasil, portalbruno.oliveira@gmail.com
  • Luciano Torres Tricárico Universidade do Vale do Itajaí (Univali), Itajaí, Santa Catarina, Brasil, tricarico@univali.br
  • Yára Christina Cesário Pereira Universidade do Vale do Itajaí (Univali), Itajaí, Santa Catarina, Brasil, yara@univali.br

DOI:

https://doi.org/10.5216/ci.v23.66239

Keywords:

National Identity, Spectacle, Opening Ceremony, Olympic Games

Abstract

Aims to historicize the spectacularization of national identities in the Olympic Games opening ceremonies of the Modern Era, under a qualitative approach using bibliographic research to collect the data. Traditional and digital media about the ceremonies were analyzed through a socio-historical interpretation of the documents and visual scenes (GOLIOT-LÉTÉ; VANOYE, 2015). The results point to singularities in the content of the displayed national identities, presenting the event's technological evolution and the artistic expansion idealized by the host countries for theatrical productions of gigantic dimensions throughout the 20th and 21st centuries.

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Author Biographies

Bruno de Oliveira da Silva, Universidade do Vale do Itajaí (Univali), Itajaí, Santa Catarina, Brasil, portalbruno.oliveira@gmail.com

Doutorando em Turismo e Hotelaria, Universidade do Vale do Itajaí/UNIVALI.

Luciano Torres Tricárico, Universidade do Vale do Itajaí (Univali), Itajaí, Santa Catarina, Brasil, tricarico@univali.br

Doutor em Arquitetura e Urbanismo pela Universidade de São Paulo (USP). Professor do Programa de Pós-Graduação em Turismo e Hotelaria - UNIVALI. 

Yára Christina Cesário Pereira, Universidade do Vale do Itajaí (Univali), Itajaí, Santa Catarina, Brasil, yara@univali.br

Doutora em Educação pela Universidade Federal de Santa Catarina (UFSC). Professora do Programa de Pós-Graduação em Turismo e Hotelaria - UNIVALI. 

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Published

2020-12-10

How to Cite

DE OLIVEIRA DA SILVA, B.; TORRES TRICÁRICO, L.; CHRISTINA CESÁRIO PEREIRA, Y. The spectacularization of National Identities in Olympic Games Opening Ceremonies. Comunicação & Informação, Goiânia, Goiás, v. 23, 2020. DOI: 10.5216/ci.v23.66239. Disponível em: https://revistas.ufg.br/ci/article/view/66239. Acesso em: 16 aug. 2024.

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Section

Dossiê Cinema, Mídia e Tecnologia – narrativas e linguagens nas paisagens