Research note: the communication strategy of candidates in the 2008 mayor elections in Goiania

Authors

  • HELOÍSA DIAS BEZERRA Universidade Federal de Goiás
  • UIANÃ CORDEIRO CRUVINEL BORGES Universidade Federal de Goiás

DOI:

https://doi.org/10.5216/sec.v12i1.6906

Keywords:

municipal election, campaign advertising, discourse analysis, political behavior, electoral behavior

Abstract

In this report, we release the results of the research, “Between information and voting: an analysis of the free media advertising in Goiania in 2008”. Our intention is to make the full data available, allowing the reader to establish a comparison among the candidates’ discursive and political behaviors in the dispute for the city hall. It also demonstrates the several slightly different strategies used by candidates.

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Author Biographies

HELOÍSA DIAS BEZERRA, Universidade Federal de Goiás

Doutora em Ciência Política (Instituto Universitário de Pesquisas do Rio de Janeiro).
Professora da Universidade Federal de Goiás.
Goiânia, Brasil.

UIANÃ CORDEIRO CRUVINEL BORGES, Universidade Federal de Goiás

Mestranda em Sociologia (Universidade Federal de Goiás).
Goiânia, Brasil.

Published

2009-08-11

How to Cite

BEZERRA, H. D.; BORGES, U. C. C. Research note: the communication strategy of candidates in the 2008 mayor elections in Goiania. Sociedade e Cultura, Goiânia, v. 12, n. 1, p. 161–178, 2009. DOI: 10.5216/sec.v12i1.6906. Disponível em: https://revistas.ufg.br/fcs/article/view/6906. Acesso em: 20 may. 2024.

Issue

Section

Research Notes